GEARS OF WAR - ESPORTS

PROMO

ABOUT THE PROJECT

I had the opportunity to lead the redesign of Gears eSports for both their Gears Fight Nights and Gears Procircuit streams. They wanted the look to encompass all the eSports media assets, feel contemporary, be easy to maintain, and translate into various media: print and online, static and animated/video. The look was inspired by UFC. Limited use of colour and typography are key design components. To view the high-level style guide I developed for both internal use and for external vendor and partners, please visit my Behance

PROJECT DETAILS

  • CATEGORY
    Design, Promo
  • CLIENT
    The Coalition - Gears of War, eSports